The Southwest Environmental Center, SWEC, was in need of a more responsive Web presence with greater management and editing capabilities. SWEC selected Dharmatech to produce a new site using open source CMS Drupal. Attune was asked to provide the front-end design and CSS. As Attune began work on the project, it was soon realized the SWEC identity was in need of an update to better reflect the growth of the organization.

An assessment of SWEC's existing identity and Web site was facilitated, the organization's history revisited, in-depth discussions with the stake holders held, a broad understanding of where SWEC is going and why was put forward—this information—gathered, researched, and explored led to a design blueprint visualized below: